Foire du Valais 2026 - Visit Website
the event that gets
the people of Valais buzzing
Overview
For the 15th consecutive year, MyExpo has once again placed its trust in iomedia by entrusting us with the redesign of the Foire du Valais website, one of the most iconic events in French-speaking Switzerland.
Beyond creating a modern, high-performance and scalable platform, we have designed a true digital ecosystem that centralises all the event’s services. In particular, the site incorporates an online ticketing system, linked to the SkiData physical access control system, online payments, and the synchronisation of data from MyExpo’s business management tool, which oversees the management of exhibitors, registrations and orders.
The platform also features innovative functionalities, such as an AI-powered intelligent assistant, an advanced search engine and a new interactive event map designed entirely in 3D.
The whole system is built on the latest generation of our CMS, which centralises all information and gives the MyExpo teams complete autonomy in managing and publishing content.
| Concept | Information structure |
| Webdesign | Design system, UI / UX, Figma |
| Front | Vue 2, Nuxt 2, Tailwind |
| Back | AIO V3 Headless |
Challenge
A seamless and intuitive user experience
Since 1960, the Foire du Valais has welcomed tens of thousands of visitors every year and brought together several hundred exhibitors. The main challenge of the project was to consolidate data from the various systems in order to provide a single, reliable and constantly up-to-date source of information.
Exhibitors therefore manage their own information, offers, news and events directly within the MyExpo business tool. This data is then automatically synchronised with the website, ensuring real-time updates whilst eliminating duplicate entries and the risk of errors.
Another major challenge lay in integrating artificial intelligence. The aim was to provide visitors with relevant assistance to help them quickly find the information they were looking for and to enhance their experience throughout their planning and visit.
We therefore designed a seamless and intuitive user experience, allowing access to essential content in just a few clicks. The website brings together all the essential services — an interactive 3D map, ticketing, exhibitors, programme, news and practical information — within a modern, high-performance platform designed with both visitors and organisers in mind.
Mobile
Accessibility across all platforms
The user experience has been carefully designed to adapt to all devices. This means that users can easily view their content regardless of the device they are using. The site’s loading and display performance ensures a smooth browsing experience.
Interactivity
Accessibility
